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marketing automation

20 of the Best Email Marketing Services for Small Businesses

Email marketing is an essential component of any digital marketing campaign, and it’s a relatively low-cost method of communicating with your customers. That said, you don’t have to be a marketer to use email marketing effectively. In fact, it’s one of the easiest marketing methods to use, and it’s a good idea for almost any …

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Top 8 Sales Tips to Increase Landing Page Conversion Rate

Landing pages are one of the most important components of your site. They act as essential components to fuel your inbound marketing strategy. Landing page optimization is one of the biggest challenges for marketing professionals. With a properly optimized landing page, it is possible to increase your conversion rate from a single to a double-digit …

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The Top 5 Secrets to Generate B2B Leads for Businesses

Many marketers that have discovered industry-specific strategies or tricks keep their secrets close to their breast. It’s clear why they’d want to keep these facts hidden, whether for competitive reasons, job security, or just selfish reasons. Marketers will employ these strategies to assist create leads for their sales teams, to improve or get a little …

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Social Selling via LinkedIn: A Complete Guide for Businesses

Social selling is a way of connecting with your prospects via social media platforms to generate sales, retain customers, and build lasting relationships. Social media is the need of the hour. You manage to find the ideal prospects, develop confident alliances, and reach your sales objective with proper utilization of the social media channels. LinkedIn, …

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